• Flying Squid@lemmy.world
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    22 hours ago

    Watching it, even if I didn’t know ahead of time it was AI, the stuff with Santa giving the guy the Coke looked so unnatural that I would have to assume it was, at the very least, badly-done CG.

    • cubism_pitta@lemmy.world
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      21 hours ago

      It is 5 second scenes with jump cuts. If you pause any particular scene the AI shows itself really fast. (The fast jumps are a good cover though)

      • Peter_Arbeitsloser@feddit.org
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        8 hours ago

        5 seconds would be fucking long for AI, those scenes are merely 1.5 sec at best. Coca Cola should really have known better to not use AI for such an iconic Ad. I’d really love to know how much money they burned for their Real Magic AI.

      • jacksilver@lemmy.world
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        12 hours ago

        Yeah the AI videos still really feel mostly like a parralax effect with a background and foreground image. Some of the cutting edge can do more, but I’ve gotten the feeling it’s a lot less consistent/stable.

      • Krauerking@lemy.lol
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        14 hours ago

        The road in town shot is fucked if you look at it for like longer than a second. The road is literally like fractured. Maybe it was for American infrastructure realism.