Taylor Swift managed to drive record-breaking numbers to voter registration website Vote.org after urging her 232 million followers on Instagram to take action.

On Tuesday (19 September), hours after the pop star, 32, called on her US fanbase to register to vote in honour of National Voter Registration Day, Vote.org’s communication director, Nick Morrow, announced that “our site was averaging 13,000 users every 30 minutes”.

“Fun fact: after @taylorswift13 posted on Instagram today directing her followers to register to vote on @votedotorg, our site was averaging 13,0000 users every 30 minutes,” Morrow wrote on X/Twitter.

“13! Let’s just say her reputation for being a mastermind is very well-earned.”

Earlier that day, the “Anti-Hero” singer had posted to her Story, asking followers: “Are you registered to vote yet?

  • Kichae@kbin.social
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    1 year ago

    I thought her fans were mostly young girls

    Uhh, that was 15 years ago. The core of her fan base is, like, in their 20s and 30s now.

    • Taako_Tuesday
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      1 year ago

      Yup, my wife and her friends are all huge swifties in their late 20s

        • kautau@lemmy.world
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          1 year ago

          I mean technically we all call a massive rock home. It’s just still hot on the inside and covered in other stuff

        • Kecessa@sh.itjust.works
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          1 year ago

          I have zero interest in the scene of the artists I actually listen to, how much interest do you think I have for the scene of artists I don’t listen to?

          • Nobsi@feddit.de
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            1 year ago

            You don’t seem to have an interest in touching grass if you’ve missed that the world has kept turning.

            • Kecessa@sh.itjust.works
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              1 year ago

              Do people have to have an interest for everything?

              It’s not unusual to have artists that cater to a certain kind of people and for them to stick with that type of people through their career even if they’re personally changing because that’s what they know.

              Heck, I tried to remember the last song I heard by Swift and I just realized that I can’t even tell… I thought that Firework was by her instead of Katy Perry, that’s how little I care about her.

              • Nobsi@feddit.de
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                1 year ago

                I never expected you to know taylor swifts current songs you dingus. You already made it clear that her songs are not your thing and you arent invested in fandoms. Thats fine.
                I expected you to have a broad understanding on society in general. My comment was very derogatory and i apologize.

      • Stillhart@lemm.ee
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        1 year ago

        I mean, musicians evolve as they age too. I’m in my 40’s and don’t much care for her earlier stuff. But the album “Lover” is really good and I quite enjoy her two chill covid-era albums. Maybe give some of that stuff a listen and see why so many people enjoy her stuff.

          • sugar_in_your_tea@sh.itjust.works
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            1 year ago

            I’ll give them a try. I’ve had a lot of trouble finding pop music I like anymore, but I think Harry Styles is kinda interesting.

            I mostly listen to random indie music these days, such as The Interrupters, and classic rock. But occasionally I’ll find a decent pop song.

        • sugar_in_your_tea@sh.itjust.works
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          1 year ago

          Liking Taylor Swift.

          Taylor Swift got popular when I was in college, and I just always assumed that most of her fans were teenagers (nobody my age seemed to like her music, aside from a random hit like “Shake it Off”), and they eventually moved on to different artists. I thought it was a little weird when my early-20s cousin went to her concert (she was a fan as a teen too), but I just figured it was a nostalgia thing.

          It’s kind of like boy bands in the 90s or Slipknot/Korn in the 00s, they seemed to appeal to a certain age demographic and then fans moved on. Or at least that’s what happened in my circle of friends and acquaintances.

          • protist@mander.xyz
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            1 year ago

            Are you saying you don’t listen to any music from when you were a teenager anymore?

            • Kecessa@sh.itjust.works
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              1 year ago

              Do you still listen to all the music you listened to as a teenager? Do you actively follow all artists you listen to? Do you actively follow all artists you used to listen to? Do you realise you’re writing on a post in a politics community, not a music one so there are people here who just don’t have any interest for music?

              • protist@mander.xyz
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                1 year ago

                I didn’t say “all” the music. Dude makes it sound like it’s abnormal to still like any music from your youth when the converse is more accurate. You do realize we’re talking about a musician and her music here so there are people in this conversation who have an interest for music, right? sheesh

      • flipht@kbin.social
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        1 year ago

        Take a listen to her newer stuff. Her lyrics are tight, topical, and she’s got catchy melodies.

      • Kecessa@sh.itjust.works
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        1 year ago

        Looks like you triggered her rabid fans that can’t believe some people don’t give a crap about Taylor Swift…

        • sugar_in_your_tea@sh.itjust.works
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          1 year ago

          Yeah, I’m surprised at the negative response here. I didn’t criticize her or her fans, just expressed surprise. I even commended her on encouraging people to get registered to vote.

          Maybe that means we’ve “won” if even relatively neutral comments can trigger a brigade. When I first joined, comments didn’t get more than 5-ish comments in either direction, but I’m getting high double digit down votes (not good comment, but my original one), which means even a silly comment is getting lots of attention.

          So yeah, whatever.