• WatDabney@sopuli.xyz
    link
    fedilink
    English
    arrow-up
    129
    ·
    4 months ago

    I’m often reminded of a bit on Top Gear years ago, when they were talking about “turbo” as a marketing tool in the 80s, when you could buy “turbo” sunglasses or “turbo” watches or “turbo” after-shave.

      • umbrella@lemmy.ml
        link
        fedilink
        English
        arrow-up
        12
        ·
        4 months ago

        HD and 3D.

        marketing is so stupid. and humans are worse because apparently it works.

        • Hamartiogonic@sopuli.xyz
          link
          fedilink
          English
          arrow-up
          4
          ·
          edit-2
          4 months ago

          LOL, I recall seeing HD sunglasses somewhere roughly 15 years ago. That was the period where everything had to have an HDMI port. I guess someone must have made an HDMI compatible toaster too.

    • dinckel@lemmy.world
      link
      fedilink
      English
      arrow-up
      57
      ·
      4 months ago

      These days it’s Pro. The word lost all meaning entirely. In the vast majority of products that are sold with this tag, it’s just a slightly better version of an enshittified product

          • prole@lemmy.blahaj.zone
            link
            fedilink
            English
            arrow-up
            3
            ·
            edit-2
            4 months ago

            It’s a cycle… we go between those superlatives, then back to “One” or straight up just the name of the product again as if its’ a relaunch or something (but really just confuses people on the internet trying to find out information about your product). Then repeat.

            Games and movies do the latter a lot. Not inherently bad I guess (e.g. God of War), though a bit annoying at times.

            Growing up in the 90s, everything then was “Ultra” and “Mega” etc. before we collectively got “too cool” for that type of hype marketing in the 00s.

            • FireWire400@lemmy.world
              link
              fedilink
              English
              arrow-up
              1
              ·
              edit-2
              4 months ago

              Movies like to just put “The” before the title to signify the definiteness of that particular reboot.

              Too bad those often also end up getting sequels…

    • vithigar
      link
      fedilink
      English
      arrow-up
      17
      ·
      edit-2
      4 months ago

      Or the 00s-10s when everything had to be “HD”.

    • SGforce
      link
      fedilink
      English
      arrow-up
      15
      ·
      4 months ago

      About a hundred years ago you could buy a “radio flyer”. It’s a red wagon. People don’t change.

    • Lvxferre@mander.xyz
      link
      fedilink
      English
      arrow-up
      10
      ·
      edit-2
      4 months ago

      We need turbo smart AI things.

      Turbo smart AI potatoes. Turbo smart AI cigarettes. Turbo smart AI lamps. etc.