“New Kia cars are not being released to Ontario dealerships — and reportedly many more across the country — to sell. Instead, they’re being stored on this compound, 30 kilometres south of Kitchener, Ont. and allegedly on other similar compounds across Canada.”

  • reddig33@lemmy.world
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    1 year ago

    “The reason for this, he explained in the call, is to avoid appearing too successful in the eyes of headquarters in Korea.”

    This sounds made up.

    • cygnus
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      1 year ago

      It sounds like plausible deniability from what I suspect the real reason is: constraining supply to continue the perception of a shortage and maintain high prices.

      • Magrath
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        1 year ago

        How long can they do that? I mean they need a constant cash flow to pay for all their overhead. If they start making less cars that also sends a signal.

    • aDuckk@lemmy.world
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      1 year ago

      Head office would expect even greater growth next year based on the inflated 2023 number, context be damned.