“New Kia cars are not being released to Ontario dealerships — and reportedly many more across the country — to sell. Instead, they’re being stored on this compound, 30 kilometres south of Kitchener, Ont. and allegedly on other similar compounds across Canada.”

  • reddig33@lemmy.world
    30·
    11 months ago

    “The reason for this, he explained in the call, is to avoid appearing too successful in the eyes of headquarters in Korea.”

    This sounds made up.

    • cygnus
      45·
      11 months ago

      It sounds like plausible deniability from what I suspect the real reason is: constraining supply to continue the perception of a shortage and maintain high prices.

      • Magrath
        7·
        11 months ago

        How long can they do that? I mean they need a constant cash flow to pay for all their overhead. If they start making less cars that also sends a signal.

    • aDuckk@lemmy.world
      6·
      11 months ago

      Head office would expect even greater growth next year based on the inflated 2023 number, context be damned.