That legislation is Bill C-59, which would require companies to provide evidence to back up their environmental claims. It is currently awaiting royal assent.

As of Thursday, it was also what led the Pathways Alliance, a consortium of Canada’s largest oilsands companies, to remove all its content from its website, social media and other public communications.

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    As of Thursday, it was also what led the Pathways Alliance, a consortium of Canada’s largest oilsands companies, to remove all its content from its website, social media and other public communications.

    On its website, Pathways cites amendments to the Competition Act that would create “significant uncertainty” for Canadian companies that “want to communicate publicly about the work they are doing to improve their environmental performance.”

    “With uncertainty on how the new law will be interpreted and applied, any clarity the Competition Bureau can provide through specific guidance may help direct our communications approach in the future,” the website reads.

    The Canadian Association of Petroleum Producers, an industry group, wrote in a statement Thursday that it would also reduce the amount of information it makes available on its website and other digital platforms, until further guidance was made available.

    "Creating a public disclosure standard that is so vague as to lack meaning and that relies on undefined ‘internationally recognized methodology’ opens the door for frivolous litigation, particularly by private entities who will now be empowered to directly enforce this new provision of the Competition Act.

    The Calgary Chamber of Commerce wrote in a statement on Thursday that the amendments in Bill C-59 would limit disclosure of climate targets and ambitions to investors and financial markets.


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