As Amazon becomes the latest platform to push an ad-supported tier, TV writers greet this retro model with frustration and, in some cases, disdain: “I thought 'Nine Perfect Strangers' with commercials was horrible,” says David E. Kelley of his Hulu show with breaks.
So creatives aren’t happy. Customers aren’t happy. Broadcasters seem happy.
End-stage enshittification confirmed?
Customers keep paying though. As long as that keeps happening they’ll keep doing it.