I initially didn’t do enough of that in my PhD thesis (CS, about some weird non-frame-based imaging tech that is still only of academic interest), and my committee demanded I add more stake-claiming favorable comparisons to other tech to my introduction before I submitted.
“Bovine Cult of the Dead” is obviously Cult of the Dead Cow
“The Melody of Buried Bells” a reference to the Breakup of the Bell System and the ever recombining Baby Bells?