Does anyone know why the paid PREMIUM TV channel for #cricket in the USA & Canada is called “Willow” it just seems like a really weird choice, one in the long string that really makes it feel like they are actively against growing in the game in Nortb America
A lot of Cricket bats made of Willow… Not sure that’s makes an inspiring name for a channel though…
word. The Pig Skin channel would be quickly identified as gridiron football here, even among non-sporting fans, but not willow. I am not even sure if they’re would be a corresponding term for baseball or ice hockey. No clue what kind of wood is used for that bat or stick.