Summary

Joe Rogan’s podcast has lost its long-held No. 1 ranking to the anti-Trump MeidasTouch Podcast, according to Podscribe data.

MeidasTouch, founded by the Meiselas brothers, saw a 101% increase in downloads, reaching 56 million, while The Joe Rogan Experience dropped 32% to 48.6 million.

The shift marks a rare moment where a left-leaning podcast overtakes typically dominant conservative voices.

It remains uncertain whether MeidasTouch will maintain its top position or if other anti-Trump podcasts will gain traction.

    • datavoid@lemmy.ml
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      3 days ago

      I just checked out their YT channel - their thumbnails and titles are moderately aggravating. They are definitely using STUPID TACTICS in order to get MORE CLICKS.

      • root_beer@midwest.social
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        1 day ago

        They drove me away with those tactics before I ever saw they were on YouTube. No, Donald Trump was not EVISCERATED by a tweet that he -couldn’t- -didn’t- couldn’t read, kick rocks with that dumb Avenatti hashtag resist horseshit

      • kent_eh
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        1 day ago

        They are definitely using STUPID TACTICS in order to get MORE CLICKS.

        That’s juat the way youtube works. If you want to make a financially viable youtube channel, you don’t really have an other option than to play the game.

      • trslim@pawb.social
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        2 days ago

        Yeah it infuriates me that that is the way to get clicks and farm veiws. A lot of the time, the content is actually good, but fuck, those stupid ass thumbnails and titles drive me insane.

        • lennybird@lemmy.world
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          2 days ago

          Unfortunately it works. We have to remember that their methodology is the reason why they have a massive audience in the first place. So we need to distinguish the marketing from the material.

          Dems could learn a thing or two from Republicans on this front.

        • EldritchFeminity@lemmy.blahaj.zone
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          3 days ago

          Any YouTube channel in general has to to some extent to simply get people to click. It’s crazy how the psychology of it works, and people need to exploit it in order to just not disappear in the sea of YouTube videos.

          I remember somebody talking once about why so many video thumbnails have the person’s head superimposed on them, and it’s because people are like 46% more likely to click on a video if it has a person’s face on it than if it doesn’t, even if it’s the exact same video.

          • datavoid@lemmy.ml
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            2 days ago

            I wish I were normal human sometimes. If I see someone’s face on a thumbnail and there are several capitalized words in the title, I’m just not going to watch the video. Same goes for any vertical video.

        • datavoid@lemmy.ml
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          2 days ago

          Not everyone does, especially with the capitalization. My favourite creators generally don’t do either of these things.

          I will concede that the most popular channels usually do this… but in my mind they are aiming for children and the unintelligent with their tactics. Which in turn usually turns me off their content, unless it is amazing.