Sunshine (she/her)M to

vegan@lemmy.worldEnglish · 1 month ago

Beyond Meat CEO says a smear campaign almost killed his business. Here’s how he’s fighting back

157

Beyond Meat CEO says a smear campaign almost killed his business. Here’s how he’s fighting back

Sunshine (she/her)M to

vegan@lemmy.worldEnglish · 1 month ago

How a campaign attacking plant-based meat led to a Beyond reformulation

“We reacted by looking inward and asking, ‘How do we make this product unassailable from a health perspective?’” says Beyond Meat CEO Ethan Brown.

Chat

feedum_sneedson@lemmy.world
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1 month ago
Very hard to trust that face, though.
- Clay_pidgin@sh.itjust.works
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  1 month ago
  How can he claim to be a vegan if he’s demonstrably made of meat!?
- capital@lemmy.world
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  1 month ago
  Why?
  - feedum_sneedson@lemmy.world
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    1 month ago
    the noble art of phrenology
  - jawsua@lemmy.one
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    1 month ago
    He got them Soong android eyes
    - essell@lemmy.world
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      1 month ago
      Yeah, they’re way too close together to trust his meat company 😏

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