PC Gaming · 10 months ago

EA Hopes to Use Generative AI to Drive Monetization and Make Development 30% More Efficient

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EA Hopes to Use Generative AI to Drive Monetization and Make Development 30% More Efficient

PC Gaming · 10 months ago

Today Electronic Arts CEO Andrew Wilson provided a look into his ideas for the use of generative AI in the company's development processes.

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doctortofu@reddthat.com
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10 months ago
From Generative AI to Greed AI in one simple step, no need to change the acronym either!

EA: you thought our games were garbage before? Hold our beer!

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