Brands are turning to hyper-realistic, AI-generated influencers for promotions.

AI-created “virtual influencers” are stealing business from humans::Brands are turning to hyper-realistic, AI-generated influencers for promotions.

  • xor@sh.itjust.worksEnglish
    63·
    11 months ago

    “influencers” are more like models than celebrities… they add nothing

    • TwilightVulpine@lemmy.worldEnglish
      61·
      11 months ago

      Do you really think models add nothing? Because that is a form of art too. If anything the comparison only serves to give some credit to influencers.

        • TwilightVulpine@lemmy.worldEnglish
          31·
          11 months ago

          What is there to “bite”? Photography would be a lot more limited without them. Fashion, whether you are into it or not, needs them. Traditional artists rely on them to learn. This is not even bringing up the more salacious side of it which, regardless if you think that is “worthy” or not, it’s enjoyed by a lot of people.

          • SkippingRelax@lemmy.worldEnglish
            21·
            11 months ago

            I hadn’t though about traditional artists. I’ll give you that, though most of us don’t think about a static model posing while an artist is sculpting or painting them.

            Let’s be honest photography can stand on its legs without models. And as for fashion, you guessed it right not really into it, but most importantly it adds to the same question we keep asking in this thread, who benefits from this besides Mr versace and a couple other assholes? Really what do they “add”?

            • TwilightVulpine@lemmy.worldEnglish
              41·
              11 months ago

              Let’s be honest photography can stand on its legs without models.

              This is not honest, this is a absolutely bonkers. What do you propose? Only having scenery and animal pictures?

              Or should the photographer pose on their own? Maybe get some random people to do it? Guess what, what they are doing is modeling. That’s just reinventing modeling in a roundabout way.

              The way you question fashion illustrates how all this matter is deeply subjective. Why do people pay money to Mr. Versace? Because they want to look good and they are convinced by his brand’s sense of style. Does it seem excessive? To me it does. I don’t see the appeal and it’s way too expensive for me. But I do appreciate the style some other brands offer, or even what people cobble and sew together on their own.

              Is there no art that you appreciate, and couldn’t it similarly be judge in such a manner? I play a lot of games. They bring me a lot of fun and occasional thoughtful insights. One might say I’m just wasting time pressing buttons on something that is fake. It wouldn’t be an invalid observation but it would gloss over the value that I see in them.

              Even getting back to influencers, as fake and greedy some might be, the value they add is not all that different than the value any art adds: the value which the audience sees in them. For any influencer to succeed, there must be many people following them. You can judge their taste but it is worth something for them.

              But lets also put in perspective that influencers aren’t all millionaire grifters. Some of them are small creators who cultivate an audience with a fun performance and interesting opinions which people enjoy. It’s like celebrity culture, but immensely more accessible. If they are gone, and we are back to only having Hollywood worship, would that really be better?

        • TwilightVulpine@lemmy.worldEnglish
          2·
          11 months ago

          Do you realize artistic photography uses models too? I mentioned it right below in this discussion.

          Consider that maybe you associate modeling with advertisements because our society is more driven by marketing than culture.

          • xor@sh.itjust.worksEnglish
            2·
            11 months ago

            actually, no. It’s a line from the movie Mia… about a model… and i, an artist, have given it thought prior to this discussion…
            photography IS an art, yep… models posing isn’t… it can be kinda artistic, i suppose… there’s an expression in it… but it can be artistic without being an artform.
            like making a wood dresser, it’s more of craftsmanship than an art (but carpentry cooooould be used in art, such as wooden sculpture…)
            and, yes, influencers coooould be taking artistic pictures of themselves, but that’s not what influencer really means.
            at any rate, i hope they all die painful deaths… and it’s about the only artsy thing i feel ok with AI replacing.
            And if you consider beauty filters, AI replaced influencers a long time ago…

            • TwilightVulpine@lemmy.worldEnglish
              22·
              11 months ago

              Arts and crafts is a whole another discussion, and some say this distinction is only made to demean artisans when compared to academic artists. Similarly, if photography is art, and physical expression such as dance is art, I don’t see why modeling wouldn’t be art.

              Influencers aren’t all Logan Paul either. Would someone who offers useful recommendations or makes good comedy skits deserve to die either? Seems extreme. This whole thread seems way too hateful of the idea.

              • xor@sh.itjust.worksEnglish
                11·
                11 months ago

                i see you only skimmed my comment and then treated my joke as if im serious… pretty lame

                • TwilightVulpine@lemmy.worldEnglish
                  2·
                  11 months ago

                  C’mon…

                  If you wanna judge me for my comments you gotta do better than “As an artist I thought about it and decided X is an art and Y isn’t” as if everyone should just take your opinions as fact without any reasons for it. You didn’t give me anything to ponder any deeper about.

                  If it was all a joke, it wasn’t all that funny either.

                  • xor@sh.itjust.worksEnglish
                    12·
                    11 months ago

                    you’re so dense, i was responding to “Consider that maybe you associate modeling with advertisements because our society is more driven by marketing than culture.” and explaining that’s not why i consider modeling advertising… not you’re strawman of “so everyone should just take my opinion as fact”
                    and the obvious joke was about wanting them to all die painful deaths, not all of it.
                    i find it hard to believe you’re that stupid and still able to use a keyboard, so i have to assume you’re a troll