The same way that most Americans say “praise Jesus”, I guess. Sure, the latter case might actually believe in Jesus, but they’re not worshiping him according to his beliefs.

The satanic Temple is the same in reverse: they don’t believe in Satan, but they believe hat following certain tenets make you a better person.

Edit: On a related note, I look forward to the day that voice to text can handle such “complicated” words as “tenets”. FFS.