The gold Apple Watch Edition was a completely different luxury watch flex.

Apple will no longer fix the $17,000 gold Apple Watch::The original Apple Watch models, including the $10,000-plus 18-karat gold Edition that Beyoncé wore, are now officially obsolete and won’t get parts, repair, or replacement services.

  • ArghZombies@lemmy.worldEnglish
    3·
    1 year ago

    Very little of the price is the gold.

    An actual gold watch case (excluding the bracelet and the movement inside it) weighs about 20g.

    At about £50 a gram that’s £1000.

    And I doubt the amount of gold in the case of the Apple watch is anywhere near the same amount as in a traditional gold watch case.

    • Jmdatcs@lemmy.worldEnglish
      3·
      1 year ago

      There is almost no gold in it. 18k gold is 75% gold by weight, not volume. Apple created an alloy that, in addition to the normal metals, is mostly lightweight ceramic.

      At the time I was surprised there wasn’t a class action suit. They were charging an amount that was in line with real gold watches and yeah the “gold” part was 75% gold by weight but it was such a departure from anything else ever called 18k gold it just seemed like a straight up scam to me.

    • korewa@reddthat.comEnglish
      3·
      1 year ago

      I was talking about the bracelet, the watch itself is essentially e waste I think it’s only 18k gold anyway seems like the price of just branding/exclusivity