Tumblr will add support for ActivityPub, the open, decentralized social networking protocol that today is powering social networking software like Twitter alternative Mastodon, the Instagram-like Pixelfed, video streaming service PeerTube, and others.

If Tumblr were to add ActivityPub support, it means users on Mastodon could follow Tumblr users’ posts from their own Mastodon instance — without having to use the Tumblr app. It could also provide Tumblr users with an entry point into the so-called fediverse without having to face some of the complexities that are involved with signing up for Mastodon for the first time.

  • sj_zero
    1•1 year ago

    Good for them, but we’ll see what the effect of this actually is.

    It occurred to me that I don’t visit tumblr today, I might continue to not visit tumblr tomorrow, so this might squarely land in the “not really affecting me” camp.