Or just have three icons of angry, sad/meh, and happy. Do away with having to explain between 0 - 10 or 0 - 5 as rank with terms of satisfaction.
Regardless of rating and score calculation the same issues comes from people not understanding blanketed opinion. When you have several categories to rank or comment on then that is when you get a better gauge. Amazon just took the simplistic route.
Or just have three icons of angry, sad/meh, and happy. Do away with having to explain between 0 - 10 or 0 - 5 as rank with terms of satisfaction.
Regardless of rating and score calculation the same issues comes from people not understanding blanketed opinion. When you have several categories to rank or comment on then that is when you get a better gauge. Amazon just took the simplistic route.