• takeda@lemmy.world
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    1 day ago

    The social media sites are known to collect vast information about us. The explanation is that it is meant for targeted ads, but the same information can be also used to know which buttons to press.

    You scroll between funny videos and once in a while you get something that maybe will anger you, or maybe scare and in any way impact what you will do.

    Just taking a recent example. To pro Palestinian people they received messages that Harris is bad for Palestine and we can show her and protest by not voting.

    Meanwhile the same social media was telling pro Israeli people that they should not vote for Harris, because she is pro Palestine.

    This is how they are getting desired outcome. And unlike MSM they can fine tune the message to specific category of people.