Cortana is/was by far the best name of the digital assistants - probably because it was created by sci-fi story writers rather than a marketing department. They should just have upgraded her with the latest AI tech and trained her to show the same kind of sassy personality as in the games and it would have been perfect.
Who in their right mind thinks “Bing copilot” is a better name? It makes me picture something like the blow-up autopilot from Airplane!
Bungie Studios had a habit of naming their AIs after mythological French swords; Durandal in Marathon, and Cortana in Halo. Microsoft ought to name their new AI assistant Hauteclaire or Joyeuse or something else that follows the theme, but I very much suspect that it’s going to be named by a committee of marketing execs. Much more likely to find scholars and poets developing software than in the C-suite.
I generally agree with you, and Microsoft has always been notoriously awful at naming just about anything. The still are.
But Cortana’s reputation has been ruined to the point where there’s no coming back from it. It was a good name, but a lousy product. From a marketing perspective, it’s far, far, easier to start from scratch with a better product than to try to repair the reputation of the old one.
A “sassy personality” just puts the assistant into the uncanny valley for me. I prefer it to just do its job and not try to fool me into anthropomorphizing it.
But the name was pretty cool, though, as noted by another commenter, not the easiest to pronounce.
I don’t know why but out of all of the alternatives I found Alexa by far the easiest to say (sorry to all the people named Alexa out there). Okay google, hey Siri, Bixby, Cortana are just hard to pronounce.
You a non-native English speaker? I’d have thought the letter X would have made Alexa and Bixby hardest to pronounce for most people, and Siri and Cortana the easiest. Spanish stress pattern for ‘Cortana’ doesn’t match English, making it harder to say it in a way that it recognises. But that’s obviously just me - I’m Scottish, and none of these things have ever recognised a single word I say.
One of the most-requested features on these smart assistants would be the ability to rename / nickname them, but that’s an expensive ask. They all offload their actual voice processing to a cloud server somewhere, and then have their ‘activation sounds’ hard-coded into them. Needs to be either a few syllables in a row (hay-see-ree) or some unusual sequence (bicks-bee) to not have hundreds of false positives. Giving them nicknames would require them to send their voice samples to their back-end servers basically 24/7, which would cost them a fortune to run. And also be a privacy nightmare, but I’m sure the operators would be just fine with that if they could afford it.
Cortana is/was by far the best name of the digital assistants - probably because it was created by sci-fi story writers rather than a marketing department. They should just have upgraded her with the latest AI tech and trained her to show the same kind of sassy personality as in the games and it would have been perfect.
Who in their right mind thinks “Bing copilot” is a better name? It makes me picture something like the blow-up autopilot from Airplane!
Cortana was a great name also because in Halo she turned evil, which is fitting for an MS product. Bing copilot gives me strong Clippy vibes.
Bungie Studios had a habit of naming their AIs after mythological French swords; Durandal in Marathon, and Cortana in Halo. Microsoft ought to name their new AI assistant Hauteclaire or Joyeuse or something else that follows the theme, but I very much suspect that it’s going to be named by a committee of marketing execs. Much more likely to find scholars and poets developing software than in the C-suite.
I agree. At first I thought the goal was to get rid of an assistant in general, but just renaming it to something worse is confusing.
Bing copilot gives me Clippy vibes altogether.
AHH poor Clippy you will be missed
I generally agree with you, and Microsoft has always been notoriously awful at naming just about anything. The still are.
But Cortana’s reputation has been ruined to the point where there’s no coming back from it. It was a good name, but a lousy product. From a marketing perspective, it’s far, far, easier to start from scratch with a better product than to try to repair the reputation of the old one.
A “sassy personality” just puts the assistant into the uncanny valley for me. I prefer it to just do its job and not try to fool me into anthropomorphizing it.
But the name was pretty cool, though, as noted by another commenter, not the easiest to pronounce.
I don’t know why but out of all of the alternatives I found Alexa by far the easiest to say (sorry to all the people named Alexa out there). Okay google, hey Siri, Bixby, Cortana are just hard to pronounce.
You a non-native English speaker? I’d have thought the letter X would have made Alexa and Bixby hardest to pronounce for most people, and Siri and Cortana the easiest. Spanish stress pattern for ‘Cortana’ doesn’t match English, making it harder to say it in a way that it recognises. But that’s obviously just me - I’m Scottish, and none of these things have ever recognised a single word I say.
One of the most-requested features on these smart assistants would be the ability to rename / nickname them, but that’s an expensive ask. They all offload their actual voice processing to a cloud server somewhere, and then have their ‘activation sounds’ hard-coded into them. Needs to be either a few syllables in a row (hay-see-ree) or some unusual sequence (bicks-bee) to not have hundreds of false positives. Giving them nicknames would require them to send their voice samples to their back-end servers basically 24/7, which would cost them a fortune to run. And also be a privacy nightmare, but I’m sure the operators would be just fine with that if they could afford it.
I haven’t used Alexa in a long time, but back when I did there was a list of wake words from which you could choose.