YouTube Premium users across the globe are facing significant price hikes as Google increases subscription costs in over a dozen countries. This follows earlier price jumps in various regions, including the United States last summer. The latest increases vary by region, with some countries experiencing hikes between 30% to 50%. For instance, in Ireland, Belgium, the Netherlands, and Italy, the Family plan will rise from €18 to €26 starting November, while the individual plan will increase by €2 to €14.

Countries affected by these changes include Ireland, Netherlands, Italy, Belgium, UAE, Switzerland, Malaysia, Saudi Arabia, Indonesia, Colombia, Thailand, Singapore, Norway, Sweden, Czech Republic, and Denmark. Although most Reddit reports are from European users, the price hikes also impact the Middle East, Colombia, Singapore, Thailand, and Indonesia. YouTube had already raised its subscription prices in India by 15–20% in late August.

  • Static_Rocket@lemmy.world
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    4 hours ago

    Was actually considering buying premium now that I use YouTube for music more than Spotify, but then the ad stuff happened and now this. Going to avoid it out of principle now.

    • pufferfisherpowder@lemmy.world
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      3 hours ago

      Yeah I’m affected but will probably keep my subscription. Spotify has a shitty track record as well and the price difference is still worth it to enjoy ad free YouTube on the TV. I feel like it’s still a good value to be honest. But it also does suck to get squeezed.