I watched the first 3-4 seasons before it wore thin. Now, like 5 years after its final season, I see it referenced places and the guys doing commercials. Can someone explain?
I watched the first 3-4 seasons before it wore thin. Now, like 5 years after its final season, I see it referenced places and the guys doing commercials. Can someone explain?
It first showed up on Netflix in mid-2023, in the middle of the writer’s guild strike (meaning there was a dearth of new content). So basically the Netflix effect. It had been on other streaming platforms before - Prime Video and Hulu - but Netflix is still a juggernaut compared to them - it has 5 times as many subscribers as Hulu, for example, and many of the subscribers to Prime Video are incidental and don’t stream as much on average as Netflix users.
I assume Netflix funded off-platform advertising, but the on-platform advertising has a big effect, too. And given that Suits broke a record in the first week it was on Netflix and they have a spinoff coming, it makes sense that they would keep advertising.