Social magazine app Flipboard had already committed to joining the “fediverse” – the decentralized social web, which includes apps like Mastodon. Now, it’s doubling down on those ambitions with an announcement that it will stop tweeting while also launching a new podcast devoted to exploring the topic of decentralized social media.
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Yeeeeeesh. I am all for pivoting, and being flexible. But as some point, rebrand if you’re going to keep changing, Flipboard.
It’s been 15 years, and umpteen changes in intent and medium. They must have been granted a specific patent they are trying to lever or nest upon.
Flipboard was neat originally, but never really held my attention.
