If we started treating deaths from car crashes at the same level as murders, we could save a lot of lives. But that would involve some inconveniences for a while and decreased corporate profits, so clearly it’s not an option.

Canadian traffic fatalities dropped from 2415 in 2001 to 1591 in 2020. It’s a continuation of a trend starting in the 1960s when the first auto safety standards were adopted.

Of those 1591 fatalities, fully 1/3 weren’t wearing seatbelts, so 530 people essentially chose death. That’s not an industry problem.