Lemmit.Online bot@lemmit.onlineMB to Reddit Science@lemmit.onlineEnglish · 4 months ago

Using the term ‘artificial intelligence’ in product descriptions reduces purchase intentions, finds a new study with more than 1,000 adults in the U.S. When AI is mentioned, it tends to lower emot...

news.wsu.edu

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Using the term ‘artificial intelligence’ in product descriptions reduces purchase intentions, finds a new study with more than 1,000 adults in the U.S. When AI is mentioned, it tends to lower emot...

news.wsu.edu

Lemmit.Online bot@lemmit.onlineMB to Reddit Science@lemmit.onlineEnglish · 4 months ago
0
Using the term ‘artificial intelligence’ in product descriptions reduces purchase intentions
news.wsu.edu
Companies may unintentionally hurt their sales by including the words “artificial intelligence” when describing their offerings that use the technology, according to a study led by WSU researchers.
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The original was posted on /r/science by /u/mvea on 2024-07-31 10:30:15+00:00.

Original Title: Using the term ‘artificial intelligence’ in product descriptions reduces purchase intentions, finds a new study with more than 1,000 adults in the U.S. When AI is mentioned, it tends to lower emotional trust, which in turn decreases purchase intentions.