• DerisionConsulting
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    5 months ago

    The formatting of the headline.

    It’s currently:

    Apple seeks $73.4 mln in fees from Epic
    Games antitrust fight

    If they used million it would be:

    Apple seeks $73.4 million in fees from
    Epic Games antitrust fight

    It might not just change how it looks on their own site, it might change the way the headline looks on popular social media platforms. If only the first line gets out as part of the preview when shared, the first one it more likely to get clicks since it has 2 large name brands in it.