I met my partner through a dating site. In the two years prior to that, I had used the site to meet over two dozen other women, which led to no long-term relationships but did result in a few short flings.

I can say that what helped me was expectation management. This was actually my second time using a dating site, and the first time around I was super picky, looking for “green flags.” Correspondingly, I messaged very few women, and met even fewer (four in two years). The second time, I realized that someone having a sparse profile didn’t mean they were a boring or lazy person. Sometimes it does, but other times it just means they aren’t very good at writing about themselves.

I’ll also say there’s only so much the metrics of dating sites can tell you about someone and your compatibility with them. There’s a level of response bias to the questionnaires on these sites, i.e. people answer the questions based on what they think a potential partner might like, not their genuine beliefs and preferences. You’ll never discover your actual compatibility with someone unless you talk to them, so I took the approach of, “unless there are explicit deal breakers in your profile, I’ll ask you on a date and we’ll see how things go.”

There’s also the expectation management for the frequency of matches, responses to messages, dates, and beyond. Dating apps aren’t magic machines that will get you hooked up in hours. They take work, and you’ll see a lot of rejection (most of it just utter silence). There can be long dry spells. Sometimes you’ll need to take a break because you’ve literally messaged everyone on the site and you need to wait for more members. And sometimes, they just won’t work for some people. That sounds harsh, but it’s true. Success for many of these sites and apps is highly dependent on one’s physical attractiveness, and some people simply did not win the genetic lottery.