Philips has a net worth in the billions, $20.67 billion as of July 12, 2023. (Source link) Yet they decided to create a kickstarter, charging “early bird” buyers these earphones that’s designed for wearing while sleeping, basically the same as any other earphones, just slimmed down and cables running around your head.
What’s infuriating is that there’s dumbasses who actually gave them money to make a product ($500k million in total), so Philips is most likely not taking any risk making this, but will enjoy the profits.
The kickstarter - https://www.kickstarter.com/projects/kokoon/sleep-headphones/posts
I thought the whole point of a kickstarter was people with a product, but lacking the funds to get the project actually going getting a kick start to get going… Not for billion dollar companies to beg for cash.
I’ve seen this bullshit with them running crowdfunding campaigns linked off Facebook too. They claim it “allows them to more directly interface with interested customers” but it really just feels like a big corp that’s abusing a tool not intended for them