YouTube is waging a war against adblockers...and losing.
  • YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
  • BedSharkPalEnglish
    241·
    3 months ago

    I’m just glad someone is thinking of the shareholders

    • John Richard@lemmy.worldEnglish
      320·
      3 months ago

      I forgot… where can I get my free data center with petabytes of storage & 300TB/s fiber interconnects?

      • BedSharkPalEnglish
        8·
        3 months ago

        Wait, are we acting like YouTube isn’t profitable now? If I’m going to spend money on videos it’ll be a content creator owner platform like Nebula

      • towerful@programming.devEnglish
        91·
        3 months ago

        I get what you are saying, but the balance is off.
        YT premium costs (edit) more than a streaming service per month.
        There are no industry leading movies or series released exclusively on YouTube.
        YouTubes benefits of premium is “not being delivered ‘skip after 5 seconds’ live streams” as an ad that will play indefinitely (or at least for hours).
        Also, streaming services provide much better series discovery. Ie, find a show you like and easily discover the start of that series, then binge watch the entire series in order.
        YT premium is basically a “play next” queue, 1080p, and no ads.
        It doesn’t (AFAIK) support creators any more. It’s literally just a fee to not-be-inconvenienced, and it’s not great at that

        • auzy@lemmy.worldEnglish
          6·
          3 months ago

          Yep… i actually looked at Subscribing. But… It’s basically mostly amateur hour and the subscription costs a huge amount.

          Even worse, I don’t believe creators even get revenue until they exceed sufficient subscribers. So most people are actually paying youtube to put benefit from other people’s video’s which they have no involvement in.

          • Alex@lemmy.mlEnglish
            1·
            3 months ago

            When did this change? AIUI creators got a larger cut of YouTube premium views compared to ad share.

            • auzy@lemmy.worldEnglish
              3·
              3 months ago

              Not sure if its subscribers or views… But, I tried to monitize one or two of my videos, and it wouldn’t let me because I don’t think I had enough views or something.